Professional Identity
I see myself as a UX designer who starts from people’s emotions, experiences, and everyday contexts. I am interested in how design can support people not only functionally, but also emotionally and socially. In my work, I try to understand what people need, what they feel, and what might be overlooked in their interaction with products, services, technologies, or other people.
My strongest expertise areas are User & Society and Creativity & Aesthetics. From User & Society, I learned to approach design through people’s lived experiences and the situations around them. I care about how users feel in context, how they make decisions, how they relate to others, and what kind of support they need. This has led me to work with qualitative research, interviews, field studies, co-creation, design probes, journey mapping, and user evaluation.
From Creativity & Aesthetics, I learned to translate insights into visual, interactive, and experiential forms. I see aesthetics as part of meaning-making: it influences how people feel, understand, trust, and engage with a design. Through storytelling, visual language, material exploration, and interaction, I try to create experiences that are clear, approachable, and emotionally meaningful.
Across my Master projects, I gradually developed a way of working that combines empathy, research, visual communication, and iteration. I moved between different contexts, from children’s creative confidence and student wellbeing to service trust, consumer experience, and team collaboration. These experiences shaped my professional identity as a designer who uses human-centered research and creative expression to make people’s experiences more understandable, supportive, and meaningful.
Vision
I believe design should begin with people: their emotions, experiences, needs, and the everyday situations they live through. For me, human-centered design is not only about making products easier to use, but also about understanding how people feel, how they make sense of their surroundings, and how design can gently support better ways of living.
In many situations, people’s emotional and experiential needs are overlooked. A service may be functional but stressful; a technology may be efficient but cold; a workplace may be productive but emotionally disconnected. I believe designers have the responsibility to look beyond surface-level usability and pay attention to these human layers. By doing so, design can create experiences that feel more caring, understandable, and meaningful.
My vision is to create designs that improve people’s lived experiences through empathy, reflection, and thoughtful interaction. I want my work to help people feel more aware, supported, and connected, whether in individual creative moments, service experiences, or collective social situations. Rather than designing only for efficiency or problem-solving, I hope to design experiences that respect people’s emotions and contribute to a better everyday world.
This vision is reflected in my Master projects. I explored how storytelling can support children’s creative confidence, how tangible reflection can help students understand their moods, how service design can rebuild user trust, and how ambient visualization can support awareness in team meetings. Across these projects, my goal has remained consistent: to use design as a human-centered way to care for people’s experiences and make everyday life a little better.